The Highest Converting Pre-Sell No One Is Using…

As an affiliate, understanding how to pre-sell your readers is the most important skill you can master. Yet nearly 90% of the affiliates I see “pre-selling” are doing it completely wrong! So let me explain a little behind the psychology of an effective pre-sell and show you a method no one is using that will put your conversions through the roof…

Today the most common type of pre-sell you see used by affiliates is the product review approach. You review the products finer points, toss in some subtle negative points so it comes across authentic and then cross your fingers hoping it results in sales. The truth is, this is the LEAST effective method if you want to make lots of sales.

You see the type of traffic this pre-sell will convert is very, VERY limited to just a handfull of specific keywords. Reviews convert high for people searching for more information about the author or product… But if people are searching for keywords like that, technically their already pre-sold on the product. At this stage the searcher is just looking for a little push to buy a product they already know about. This is the method most affiliates use but in doing so they make one critical mistake…

I see affiliates every day setting up blog review pages for our product Start Potty Training and then going for keywords such as “Potty training” or “How to potty train”. The largest misconception about a pre-sell is that you use the page to SELL the product when this is the last thing you should attempt to do.

In fact, a good pre-sell page wont even lead on the reader that there is a product for sale at all!

In short a pre-sell page should do three things without mentioning a product:

1. Relate with the problem your reader is having

2. Let your reader know there is a person out there who “stumbled upon/found/discovered” a solution to their problem

3. Tell the reader they can find out more about them and their method by clicking your link.

No talk of a product or anything being for sale. Your click through rate will be higher and so will your conversions.

 

Now want to be given my “Secret Sauce” that takes pre-selling to the next leve?

I want you to think of Oprah for one second. She was named one of the most influential women in the world! What does she do for a living to gain a title like that? She simply interviews other influential people!

Interviewing an expert is the ultimate way to pre-sell if you are posting it to your blog or even sending it out in an email blast. This tactic comes off helpful, entertaining and more importantly, it does not come off at all like you’re trying to SELL anything. Because you’re interviewing an expert, you come off as one as well!

Here is an example we did with the author of our potty training product that affiliates have used to increase their sales nearly 300% when sending targeted generic traffic to their pre-sell interview page:

 

—————————– Start of Interview —————————–

 

Interview With A World Renowned
Potty Training Expert.

 

Today I had the pleasure to speak with a world renowned potty training expert by the name of Carol Cline. Her claim to fame all started when she stumbled upon a method that will have almost any child potty trained and diaper free, in just 3 days flat. To date she has helped thousands upon thousands of parents and here was some of the advice she had to share with me today:

 

Me: Hi Carol, thanks for taking the time with me here today.

Carol: Glad to make the time! Hope I can help answer all your hard hitting potty training questions and help some parents along the way.

 

Me: So, let me come right out and ask! Did you ever think that one day you’d be the world authority on all things potty training?

Carol: I wish I could tell you that I knew this was my calling the second I sat on my very first potty, but that couldn’t be further from the truth. I actually went to school for business and owning my own daycare was always the life long goal for me.

 

Me: Thats fantastic! So this interview will be going out to lots of parents who are right now just about to start potty training. What one word would you use to describe the entire potty training process?

Carol: Well let me break the rules and sum it up in two; “Buckle Down”

 

Me: Oh boy! I’m sure parents love hearing that lol. Can you tell me exactly what you mean by “buckle down”?

Carol: Well i’m sure some parents would expect me to say “Run for your life” while secretly hoping I’d say “Don’t worry about it, its easy!”. The truth is that potty training is different for every child and it will be just as challenging as it is rewarding when all is said and done.

 

Me: So what would you say  a parents very first step should be going into potty training if they want fast results?

Carol: The first thing I always tell parents is to remember P.P.C! That stands for always being “Positive, Persistent and Consistent”. They are the three pillars that make potty training stand, remove one and the entire thing falls to the ground.

 

Me: I know for a fact with my own child, being positive all the way through was a big part of it.

Carol: Children can sense if you’re truly happy or not. Simply put – If you’re not happy training them, they wont be happy learning from you.

 

Me: There is an age old debate on the topic of potty training when it comes to boys verses girls. Is it a fact that girls are easier to train than boys?

Carol: Now this is a question I honestly get asked a lot and the truth might just surprise you. Boys and girls are exactly the same to potty train! This myth started due to the basic fact that typically in the past, women would be the ones responsible for potty train the child.

Typically  women feel more comfortable potty training their daughters simply because they can relate better to them. In reality, you potty train a boy the exact same way you would a girl – There is no difference.

 

Me: Now you literally “wrote the book” on how to potty train. If parents pick up your guide can they really have a diaper free child in three days?

Carol: Now let me say that if your child is 16 months you cant honestly expect more like a few weeks. But nearly every parent with a child around the age of two (give or take a month or two) who shows signs that they are read… CAN in fact be trained in just three days… Sometimes even less!

 

Me: What is the shortest time someone has ever potty trained their child using the methods in your guide?

Carol: I once had a women read my guide at 7 AM and emailed me that day at 3:40PM telling me their child has gone to the potty all day long on his own! So eight hours and forty minutes to answer your question exactly! lol

 

Me: An email like that must have felt nice?

Carol: As crazy as it sound. Helping parents potty train their children has been one of the most rewarding experiences of my life.

 

Me: So if parents want to experience potty training their child in three days, where can find out more about your method?

Carol: They can visit my website! It’s the only place they will find out exactly how I came up with my personal method and get their hands on a copy for themselves. (Click Here To Visit Carol Cline’s Site) <– Affiliate Link Here

 

Me: Well, thank you very much for your time with me here today Carol.

Carol: Any time!

You can find out loads more about Carol Cline and how she stumbled across her proven methods for potty training in three days by clicking here!  <– Affiliate Link Here

 

—————————– End of Interview —————————–

I encourage you to copy and past the above interview into your blog promoting our potty training product for yourself and see first hand exactly how killer this method works for making sales. Once you have success with this method and want to duplicate it with other products all it takes is a simple email to the author asking him some questions!

Have any ideas on how to take this method even further or want to share how well it has worked for you? Please leave a comment below and lets get this party started.

Written by Derek

Went to college for FireFighting and came out the other end a full time Internet Marketer. Thanks to his success online he prides himself on never having to have worked a real life J.O.B. and dedicates his time to helping his affiliates make money full time!

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